IFC will invest in BlaBlaCar to develop long-distance joint mobility in Brazil


The World Bank Group’s private sector is investing $ 15 million to support the expansion of car and bus platform sharing in Brazil

Photo credit © Blablacar Company

(Boursier.com) – IFC has signed an investment agreement with BlaBlaCar to support its growth in Brazil, to develop access to accessible transport, practical and environmental. IFC’s $ 15 million investment industry The private sector of the World Bank Groupwill support the expansion of the car and bus sharing platform in Brazil, where BlaBlaCar already has 12 million members …

Founded in 2006 and founded in Brazil since 2015, BlaBlaCar uses technology to optimize the filling of empty spaces on the road, uniting travelers who travel by car or bus. Its community is the largest CO2-storing transport network with more than 100 million members worldwide.

“We will be able to use IFC’s extensive experience in developing countries to continue to expand our long-distance travel offerings in Brazil and other emerging markets in which we operate,” said Nicolas Brusson, CEO and co-founder of BlaBlaCar. “We have the opportunity to improve access to convenient, safe and affordable mobility in these markets by further developing our offer to share cars and speed up the digitalisation of buses.”

Rapid growth

BlaBlaCar is growing rapidly in Brazil and is recovering well from the pandemic, with twice as many passengers today as in 2019.. In the first quarter of 2022, the platform registered an average of 250,000 new members per month. From 2020, it will also offer bus tickets on its Brazilian platform to support the digitalisation of bus companies in the country. There are now 12,000 routes in Brazil, serving 125 bus companies. By the end of 2022, it should unite 300 partner companies …

“Digitization of transport creates new opportunities for developing countries to overcome the lack of proper physical infrastructure,” said Makhtar Diop, IFC’s Managing Director. “These investments, which help BlaBlaCar continue to expand in Latin America and other emerging markets, reflect our commitment to supporting innovative and environmentally friendly business models in emerging markets and expanding people’s access to quality services, especially for women. , youth and rural communities “.

Development of online sales

Passenger demand for long-distance road transport is high in such a large area as Brazil, but infrastructure is often insufficient. With the help of the private sector, the country can modernize its transport infrastructure and overcome issues such as price opacity and security.

now physical tickets are still available in most, online sales, which account for less than 15% of bus ticket sales …

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