American Coca-Cola invests 50 billion in production in Cameroon

Officially, on July 1, 2022, the cooperation between the American Coca-Cola company and the Cameroonian company Gracedom Invest, owned by Jacqueline Dongmo, began. Since then, the latter is the official distributor of Coca-Cola products in Cameroon. For this, a special subsidiary Coca-Cola Gracedom bottling company was created. On June 29, 2022, the two delegations received alternately the Ministers of Mines, Industry and Technological Development, Gabriel Dodo Ndoke and Luc Magloire Mbarga Atangana, Trade. Rodrigue Bila, vice president of Coca-Cola in Africa, led the Coca-Cola team together with his staff. While Jacqueline Dongmo headed the Cameroonian company together with Patrick Siwe, Deputy Managing Director.

Read also: Gracedom Invest received a license to distribute Coca Cola in Cameroon

Circular economy

“The implementation of this new partnership with the Cameroonian Coca-Cola Gracedom Bottling Company demonstrates our desire to develop the products of our brands in Cameroon. This is proof of Coca-Cola’s commitment to the Cameroonian government and business, as well as to consumers and communities living in this country,” says Rodrig Bila. The main objective of the hearing held by two members of the government was the official announcement of the appointment of Coca-Cola Gracedom Bottling Company as the exclusive bottler of all Coca-Cola products in Cameroon: Coca-Cola, Fanta, Sprite and Schweppes).

The American and Cameroonian partners announced on this occasion the implementation of sustainable development projects (circular economy around plastic waste), as well as projects to support empowerment of women and youth. For this, Coca-Cola Gracedom Bottling Company plans to create a production unit of the latest generation worth about 50 billion FCFA. According to its initiators, the project will create about 3,000 direct and indirect jobs.

Read also: Groupe Sabc announced the end of its idyll with Coca-cola after 59 years of cooperation

Who is Jacqueline Dongmo?

The Gracedom Invest group has existed for more than 10 years. Headed by Jacqueline Dongmo, it is expanding its activities in general trading, transport and logistics, beverage importation, civil engineering and representation of international companies in Cameroon. Jacqueline Dongmo is also the exclusive distributor of Kronenbourg 1664, a brand of beer in cans made in France. To date, the entire activity of the group shows an annual turnover of approximately 29 billion FCFA, an investment of 14 billion FCFA, and a total number of employees of 450 people.

Graduated from the law faculty of Cameroonian universities, married, mother of 6 children.

Jacqueline Dongmo is the second Cameroonian economic operator to win the contract for the production and marketing of Coca-Cola products in Africa, following the completion of the collaboration between the American firm and the French group Castel and its African subsidiaries. In Gabon, the contract, held for 25 years by the Société de Brasserie du Gabon (Sobraga), a subsidiary of Castel, is now owned by the Foberd group through its subsidiary Sofavinc, which is controlled by Bernard Foucou, another Cameroonian industrialist.

Read also: Soft drinks: Coca-cola terminates distribution contract with SABC

George Semy